The “Chipotle Salish Meal” Contest — Chipotle Mexican Grill

The “Chipotle Salish Meal” Contest

OFFICIAL RULES

NO PURCHASE NECESSARY. A PURCHASE WILL NOT IMPROVE YOUR CHANCE OF WINNING.

CONTEST DESCRIPTION: The “Chipotle Salish Meal” contest (the “ Contest”) begins on or about August 19, 2026 at 9:00am Pacific Time (“ PT”) and ends on September 4, 2026 at 11:59pm PT (the “ Contest Period”). To enter, eligible entrants must post a photograph showcasing where they enjoy their Salish Matter's Kids Quesadilla on a public Instagram account using the Contest hashtags set out below, that complies with the “Submission Requirements” (defined below). At the end of the Contest Period, a judge or panel of judges will select up to five (5) winners of a prize from all “Submissions” (as defined below) received during the Contest Period, as more fully set forth below. Entry in the Contest does not constitute entry into any other promotion, contest or sweepstakes. By participating in the Contest, each entrant unconditionally accepts and agrees to comply with and abide by these Official Rules and the decisions of CMG Strategy Co., LLC, 610 Newport Center Drive, Suite 1100, Newport Beach, California, 92660 (“ Sponsor”), which shall be final and binding in all respects.

ELIGIBILITY: Only legal U.S. residents of the fifty (50) United States and District of Columbia who are at least thirteen (13) years of age at the time of entry are eligible to enter. Entrants under the age of majority in their state of residence (a “ minor”), must get their parent or legal guardian’s permission to enter the Contest, and if a minor wins, their parent or legal guardian will need to co-sign the “Prize Claim Documents” (defined below). Officers, directors and employees of Sponsor, and each of its respective parents, subsidiaries, affiliates, distributors, retailers, sales representatives, advertising and promotion agencies involved in the Contest, Salish Matter, Jordan Matter Photography LLC (all such individuals and entities collectively referred to herein as the “ Contest Entities”), and the immediate family members and/or those residing in the same household of each are ineligible to enter the Contest or win a prize. This Contest is void where prohibited. A free Instagram account is required if you choose to enter the Contest by making a post.

HOW TO ENTER: To enter the Contest during the Contest Period, eligible entrants must: (i) take an original photo showing the ideal location where you would like to enjoy your Salish Matter's Kids Quesadilla (note: the photo does not need to show the Salish Matter's Kids Quesadilla) (the “ Photo”) that complies with the “Submission Requirements” below; and (ii) post the Photo on the entrant’s Instagram account using the hashtag #SalishxChipotle(the “ Post”, and collectively with the Photo, a “ Submission”).

The Submission must meet the following “ Submission Requirements”: (i) the Submission must be the submitting entrant’s original, previously unpublished work and not feature or focus on any copyrighted material, logos or trademarks that are owned by third parties (other than the Chipotle trademark); (ii) the Submission must not intentionally feature or focus on any person, including the entrant; if the Submission includes any identifiable person, the entrant must provide upon request all appropriate clearances, permissions and releases for the Submission (in the event an entrant cannot provide all required releases, Sponsor reserves the right, in Sponsor’s sole discretion, to disqualify the applicable Submission, or seek to secure the releases and clearances for Sponsor’s benefit, or allow the applicable Submission to remain in Contest); and (iii) the Submission must not include images that are deemed by the Sponsor to be obscene, pornographic, libelous or otherwise objectionable.

Limit: One (1) Submission per eligible entrant. All Submissions must be received by the end of the Contest Period. No substitutions or new versions of Submissions will be accepted once the original Submission is submitted for consideration. Any Submission that is considered by Sponsor in its sole and absolute discretion to violate the Submission Requirements, in whole or in part, may be disqualified and will not be eligible for entry.

WINNER SELECTION AND NOTIFICATION: At the end of the Contest Period, a judge or group of judges selected by the Sponsor (in either case, the “ Judging Panel”) will review the Submissions that have been received and select up to five (5) potential winners based on the following criteria: (i) creativity (50%); (ii) quality and entertainment value (30%); and (iii) appropriateness to the public image of the Contest Entities (20%) (the “ Judging Criteria”). In the event of a tie, the potential winner with the highest score in the “creativity” category will be declared the potential winner.

PRIZES: Five (5) prizes are available. Each prize consists of: a two (2) day/ up to two (2) nights trip for the prize winner and one (1) travel companion to Los Angeles, California to participate in a one (1) hour Chipotle experience with Salish Matter (and the other winners and their guests) where the group will have the opportunity to go behind the line to make the Salish Matter’s Kids Quesadilla or their go-to Chipotle order, create content together, receive a Chipotle merchandise gift bag, and enjoy lunch from Chipotle with Salish. The total approximate retail value ( “ARV”) of each prize is $2,000 USD.

Each prize winner’s travel companion must be eighteen (18) years of age or older, or if such travel companion is a minor, the prize winner must be such minor’s parent or legal guardian.

GENERAL PRIZE CONDITIONS: Prizes will be awarded only if the potential prize winner fully complies with these Official Rules. The prize(s) are non-assignable and non-transferable.

RIGHTS IN SUBMISSIONS: For good and valuable consideration, each entrant (and any minor entrant’s parent or legal guardian) hereby irrevocably grants to the Contest Entities, and their successors, licensees and assigns, a non-exclusive license to reproduce, publicly perform, publicly display, stream, exploit, make derivative works of and otherwise use the Submission, in whole or in part, for any purpose, including without limitation commercial purposes, in any and all media now or hereafter devised throughout the universe in perpetuity.

PUBLICITY RELEASE: Acceptance of a prize constitutes winner’s permission for the Contest Entities to use each winner’s Submission (if applicable) and his or her name, social media handle, photograph, likeness, voice, biographical information, statements and address (city and state) in and in connection with advertising, marketing, promotional, and/or publicity purposes for the Contest, Contest Entities, and all uses of the Submission permitted herein, worldwide and in all forms of media and by any and all means and media now known or hereafter developed, in perpetuity, without any obligation, notice, or further compensation to the winners and each winner hereby releases the Contest Entities from any liability with respect thereto.