# NEWSROOM

## NEWS RELEASES

### [CHIPOTLE PUTS A NEW TWIST ON SOCCER'S HYDRATION BREAK WITH $1 MILLION IN FREE BURRITOS](https://newsroom.chipotle.com/2026-07-16-CHIPOTLE-PUTS-A-NEW-TWIST-ON-SOCCERS-HYDRATION-BREAK-WITH-1-MILLION-IN-FREE-BURRITOS)

Jul 16, 2026

During the second official hydration break of this summer's international tournament final on July 19, Chipotle will launch its first-ever Chipotle "Water" Break, giving viewers a chance to unlock...

### [CHIPOTLE ENTERS MEXICO WITH FIRST RESTAURANT IN NUEVO LEÓN](https://newsroom.chipotle.com/2026-07-13-CHIPOTLE-ENTERS-MEXICO-WITH-FIRST-RESTAURANT-IN-NUEVO-LEON)

Jul 13, 2026

Chipotle and Alsea plan additional openings in Nuevo León this year and expansion into Mexico City in 2027 NEWPORT BEACH, Calif., July 13, 2026 /PRNewswire/ -- Chipotle Mexican Grill (NYSE: CMG)...

### [CHIPOTLE BRINGS REAL-WORLD FOOD REWARDS TO PGA TOUR 2K25 IN FIRST-OF-ITS-KIND QUEST INTEGRATION](https://newsroom.chipotle.com/2026-07-08-CHIPOTLE-BRINGS-REAL-WORLD-FOOD-REWARDS-TO-PGA-TOUR-2K25-IN-FIRST-OF-ITS-KIND-QUEST-INTEGRATION)

Jul 8, 2026

Chipotle’s new PGA TOUR 2K25 Quests will give players the chance to earn free food and unlock exclusive in-game gear1 The integration launches today with Season 7 of PGA TOUR 2K25 Chipotle will...

### [From the Field to the Test Kitchen: Danny Boyzo’s Journey to Creating Cilantro Lime Sauce](https://newsroom.chipotle.com/From-the-Field-to-the-Test-Kitchen-Danny-Boyzos-Journey-to-Creating-Cilantro-Lime-Sauce)

Mar 18, 2026

NEWPORT BEACH, Calif., March 18, 2026 — Danny Boyzo’s journey shows how great ideas can come from anywhere — and turn into something our guests love. After starting as a crew member in 2019...

### [How Chipotle Turned a Meme Into Its Biggest Sales Day Ever](https://newsroom.chipotle.com/How-Chipotle-Turned-a-Meme-Into-Its-Biggest-Sales-Day-Ever)

Mar 17, 2026

Chipotle’s "Tatted Like a Chipotle Bag" promotion on Friday, March 13 turned a viral tattoo meme into a real-world marketing triumph, delivering the highest single-day sales in the...

### [CHIPOTLE SUPPORTS OHSU DOERNBECHER PATIENT WITH A CUSTOM NIKE AIR FORCE 1](https://newsroom.chipotle.com/2025-11-17-CHIPOTLE-SUPPORTS-OHSU-DOERNBECHER-PATIENT-WITH-A-CUSTOM-NIKE-AIR-FORCE-1)

Nov 17, 2025

On October 17 at the Oregon Health & Science University (OHSU) Doernbecher Freestyle Program auction in Portland, Oregon, Oli Fasone-Lancaster was presented with his own custom Nike Air Force 1...